Ten zero-waste cities: How Capannori inspired other European municipalities on zero waste - cleantech perspectives @ Clixoo
Read the jounery of a small Italian community towards zero waste to learn how taking a proactive, holistic approach and involving residents in all stages of policy development can lead to successful waste prevention programs.
Moo: That’s mighty encouraging, Xoo.
Xoo: Yes, Moo, I see many good ideas here. And not at all surprised that they have seen good results too.
Moo: Absolutely. What among the ones mentioned would you consider the most effective, Xoo?
Xoo: Let me hear from your choice first.
Moo: I’d go for the idea to supply washable nappies to parents. Disposable nappies represent a dreadful waste category. Now what about your choice?
Xoo: I’d go for the idea of consulting residents for zero waste measures. Well, Moo, you do not seem to be impressed with my choice.
Moo: I’m indeed not. And there's a reason. These discussions happen all the time, and most times they don’t result in anything tangible except for a feel-good feeing.
Xoo: That’s precisely why I chose that idea, Moo. The municipalities can come up with as many great ideas they wish to, but to get the citizens' buy-in, you need more than just logic. Where the citizens ‘feel good’ and feel that they contributed in some part to the final idea (even if they actually had not), adoption rates for such ideas increases tremendously. In these kinds of situations, it’s not what you do but it’s how you do what you do that’s important.
Read more from : https://www.downtoearth.org.in/news/waste/ten-zero-waste-cit ...